Freelancers is one of Angel Studios’ comedy shows. When I came in, Freelancers had a logo and an opening intro, but they did not have a full marketing branding guide. Together with the creators of the show, I developed a branding guide complete with color palette, secondary colors, illustration style, motifs and typography. Since developing this brand guide I have been able to also design all the merchandise for Freelancers and direct photography for those items. Most importantly though, I was able to help the creators find their why, and that has added more meaning and depth to the work they are putting behind the script.